How to design a stylish and practical tote bag?

How to design a stylish and practical tote bag

Tote bags are everywhere in daily life and are convenient to use. There are many types of tote bags, including gift bags, shopping bags, makeup bags, and advertising bags. A good tote bag is stylish, beautiful, and meets the public’s aesthetic standards. So, how do you design a stylish and practical tote bag? Here are some tips from China LIJIE.

Practical Tote Bags

To make a tote bag look beautiful, start with the text design:

1. Stroke Design: Modify the strokes while maintaining the text structure to achieve the desired form and style.

2. Letter Connection Design: Link letters in a way that makes the text appear cohesive, avoiding awkward or rigid connections.

3. Structure Design: The structure of the text should be easily recognizable and adjusted for clarity.

4. Text Decoration Design: Add embellishments to the text surface without altering the letter shape, reinforcing the text’s features while keeping harmony with the overall design.

For practicality, the choice of paper and price are important. The paper should not be too thin, as it can’t bear weight, nor too thick, as it becomes costly and not durable. For aesthetics, 200-300g coated paper is ideal due to its stiffness and smoothness.

Tote bag designs are generally simple and elegant, with the company logo and name featured prominently, or with a business philosophy added. Avoid overly complicated designs to leave a lasting impression on consumers, enhance promotional effectiveness, and help expand sales, build brand identity, stimulate purchasing desire, and boost competitiveness.

China’s LIJIE manufacturer specializes in custom tote bags, gift bags, advertising bags, packaging boxes, gift boxes, and more, offering professional design, production, and factory wholesale customization.