What Information Should Be Included on a Hang Tag?

What Information Should Be Included on a Hang Tag

Custom hang tags are an essential part of retail displays. Not only do they help identify products, but they also enhance their perceived value. What information should be included on a hang tag to maximize its effectiveness? This article will introduce the most important elements to include on a hang tag.

1. Brand Name or Logo

The primary information on the hang tag should be the brand name or logo, helping customers recognize and remember the brand. A well-designed logo can attract attention and increase brand awareness.

2. Expression of Brand Values and Goals

A brief presentation of the brand’s values or mission (e.g., a slogan) helps customers understand the brand’s philosophy. It can evoke an emotional connection and strengthen brand loyalty.

Examples of slogans:

- "Sustainable. Fair. For a better future."

- "Exquisite craftsmanship. Timeless style."

- "Be yourself. Wear your uniqueness."

3. Contact Information

The hang tag should include contact details, such as a website and social media accounts. A QR code can help customers easily find you, encourage interaction, and increase exposure.

4. Product Information

Provide specific details about the product, such as its features, material, size, origin, and price. These details help customers make informed purchasing decisions and showcase the product's high quality.

5. Invitation to Engage

The hang tag can encourage customer interaction, such as using a specific hashtag to share photos on social platforms or offering referral discounts. Call-to-action phrases can also increase engagement.

6. Care Instructions

For products requiring special care, providing care instructions helps extend the product's lifespan and improves customer satisfaction.

7. UPC Code

Retailers should include the UPC (Universal Product Code) to streamline the checkout process and facilitate inventory management.

Conclusion: Why Custom Hang Tags Matter

Hang tags are an effective tool for displaying information and marketing. Well-designed hang tags can enhance brand recognition and increase sales success. With LIJIE factory in China, you can easily design personalized hang tags to showcase your brand in the best way. We offer low wholesale prices and support custom materials and sizes. Feel free to contact us.